A History of Howard Johnson's

Released on by Anthony Mitchell Sammarco
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  • A History of Howard Johnson's Book Detail

  • Author : Anthony Mitchell Sammarco
  • Release Date : 2013-08-13
  • Publisher : Arcadia Publishing
  • Genre : Business & Economics
  • Pages : 212
  • ISBN 13 : 1614239169
  • File Size : 9,9 MB
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A History of Howard Johnson's by Anthony Mitchell Sammarco PDF Summary

Book Description: The iconic restaurant chain that defined Americana by introducing twenty-eight flavors of ice cream, “tendersweet” clam strips, grilled “frankforts,” and more. Popularly known as the “Father of the Franchise Industry,” Howard Johnson delivered good food and fair prices—a winning combination that brought appreciative customers back for more. The attractive white Colonial Revival restaurants, with eye-catching porcelain tile roofs, illuminated cupolas, and sea blue shutters, were described in Reader’s Digest in 1949 as the epitome of “eating places that look like New England town meeting houses dressed up for Sunday.” Learn how Johnson created an orange-roofed empire of ice cream stands and restaurants that stretched from Maine to Florida . . . then all the way across the country.

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