International Business Strategy

preview-18
  • International Business Strategy Book Detail

  • Author : Alain Verbeke
  • Release Date : 2013-03-07
  • Publisher : Cambridge University Press
  • Genre : Business & Economics
  • Pages : 615
  • ISBN 13 : 1107355273
  • File Size : 41,41 MB

International Business Strategy by Alain Verbeke PDF Summary

Book Description: Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large multinational enterprises (MNEs). With unique commentary on 48 seminal articles published in the Harvard Business Review, the Sloan Management Review and the California Management Review over the past three decades, Verbeke shows how these can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. The second edition has been thoroughly updated and features greater coverage of emerging markets with a new chapter and seven new cases. Suited for advanced undergraduates and graduate courses, students will benefit from updated case studies and improved learning features, including 'management takeaways', key lessons that can be applied to MNEs and a wide range of online resources.

Disclaimer: www.yourbookbest.com does not own International Business Strategy books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.

International Business Strategy

International Business Strategy

File Size : 4,4 MB
Total View : 2670 Views
DOWNLOAD

Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large mul

Walking the Talk?

Walking the Talk?

File Size : 62,62 MB
Total View : 3555 Views
DOWNLOAD

Politicians and businesses alike agree that something must be done about the environment, the question is what, how, when, and by whom? We ask, are we actually

Research Methods in International Business

Research Methods in International Business

File Size : 59,59 MB
Total View : 4062 Views
DOWNLOAD

Showcasing methodological rigour and state-of-the-art methods as hallmarks of modern international business (IB) research, this book offers a collection of the

Growing the Virtual Workplace

Growing the Virtual Workplace

File Size : 68,68 MB
Total View : 798 Views
DOWNLOAD

Foreword by Scott McNealy The authors have produced an extraordinarily useful book on the numerous facets of the complex teleworking phenomenon. Although their