Evangelist Marketing

preview-18
  • Evangelist Marketing Book Detail

  • Author : Alex L. Goldfayn
  • Release Date : 2012-01-03
  • Publisher : BenBella Books
  • Genre : Business & Economics
  • Pages : 290
  • ISBN 13 : 1936661098
  • File Size : 47,47 MB

Evangelist Marketing by Alex L. Goldfayn PDF Summary

Book Description: In Evangelist Marketing, Alex Goldfayn argues that technology companies succeed in spite of their marketing, not because of it. He says that if consumer tech makers ceased all marketing activity today, they would not see a significant decline in sales. In this book, Alex presents why the current state of overly-technical, features-oriented tech marketing, branding, communications and public relations is costing the industry billions of dollars—easy money that's voluntarily being left on the table. Then he lays out a step-by-step system for creating intensely loyal brand evangelists based on deep consumer insights and simple, emotional language. Evangelist Marketing is written for consumer tech companies big and small—from PC manufacturers to Web-based services. It's also sure to improve the work of their marketing and public relations agencies.

Disclaimer: www.yourbookbest.com does not own Evangelist Marketing books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.

Evangelist Marketing

Evangelist Marketing

File Size : 52,52 MB
Total View : 1145 Views
DOWNLOAD

In Evangelist Marketing, Alex Goldfayn argues that technology companies succeed in spite of their marketing, not because of it. He says that if consumer tech ma

5-Minute Selling

5-Minute Selling

File Size : 15,15 MB
Total View : 5856 Views
DOWNLOAD

WALL STREET JOURNAL BESTSELLER Add 50% to 100% to Your SalesÂIn 5 Minutes Per Day 5-Minute Selling presents a proven, simple process that can double your sales

Pick Up The Phone and Sell

Pick Up The Phone and Sell

File Size : 62,62 MB
Total View : 8926 Views
DOWNLOAD

Unlock the power of a simple phone call to boost your sales with guidance from a world-renowned expert In Pick Up The Phone and Sell: How Proactive Calls To Cus

Selling Boldly

Selling Boldly

File Size : 82,82 MB
Total View : 6003 Views
DOWNLOAD

WALL STREET JOURNAL BESTSELLER! IF YOU'RE IN SALES, FEAR HAS COST YOU MILLIONS OF DOLLARS, AND THIS BOOK IS FOR YOU. Fear is the reason most salespeople don't l

The Revenue Growth Habit

The Revenue Growth Habit

File Size : 91,91 MB
Total View : 5422 Views
DOWNLOAD

800-CEO-Read Sales Book Of The Year for 2015 | Forbes 15 Best Business Books of 2015 | “The chapters, (46 of them in this 256 page book) are quick and concise