Attitudes And Persuasion

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This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It f

The Psychology of Attitudes and Attitude Change

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Written by two world-leading academics in the field of attitudes research, is a brand new textbook that gets to the very heart of this fascinating and far-reach

Get Off Your Attitude

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What has your attitude got to do with anything? Everything! Get Off Your Attitude means to think positive and take action—talk, believe, act, and think in a p

Attitudes and Attitude Change

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Attitudes - cognitive representations of our evaluation of ourselves, other people, things, actions, events, ideas - and attitude change have been a central con

Attitude Strength

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Social psychologists have long recognized the possibility that attitudes might differ from one another in terms of their strength, but only recently had the pro