Changing Face Of E-commerce In Asia

Released on by Abhishek Behl
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  • Changing Face Of E-commerce In Asia Book Detail

  • Author : Abhishek Behl
  • Release Date : 2022-03-23
  • Publisher : World Scientific
  • Genre : Business & Economics
  • Pages : 423
  • ISBN 13 : 9811246122
  • File Size : 20,20 MB
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Changing Face Of E-commerce In Asia by Abhishek Behl PDF Summary

Book Description: Asia has been a hub for e-commerce companies in the past decade and the growth trajectory narrates the story of bright future. Its growth has largely impacted the economic, social and technological advancements in every country and contributed to global trade. Nonetheless, the success and failure of e-commerce companies lies on various factors, some of which include product pricing, competition, strategies and business models. However, with surveys in India indicating how sale of counterfeit products remains a significant problem for online shoppers across many e-commerce sites, e-commerce companies claim they are taking tough steps to ensure that counterfeit products do not make their way to customers, by delisting fraud sellers, using tamper-proof packaging and monitoring warehouses.This book aims to unwrap the stories of e-commerce companies in Asia and how they have contributed to the society. It discusses the growth and failures of some e-commerce giants and looks at both theoretical and practical aspects of e-commerce by presenting the issues, challenges and successes of e-commerce businesses. It examines interdisciplinary and transdisciplinary aspects from micro and macro perspectives and links disciplines like strategy, management, entrepreneurship, competitiveness, finance, technology and operations.

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Changing Face Of E-commerce In Asia

Changing Face Of E-commerce In Asia

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Asia has been a hub for e-commerce companies in the past decade and the growth trajectory narrates the story of bright future. Its growth has largely impacted t

The Changing Face of the Asian Consumer

The Changing Face of the Asian Consumer

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Overview As Asia continues its economic growth, Asian consumers have become the focal point of business and commerce. How do Asian consumers behave in the marke