Choose Your Customer: How to Compete Against the Digital Giants and Thrive

Released on by Jonathan L. S. Byrnes
preview-18

  • Choose Your Customer: How to Compete Against the Digital Giants and Thrive Book Detail

  • Author : Jonathan L. S. Byrnes
  • Release Date : 2021-05-11
  • Publisher : McGraw Hill Professional
  • Genre : Business & Economics
  • Pages : 289
  • ISBN 13 : 1264257104
  • File Size : 86,86 MB
DOWNLOAD BOOK

Choose Your Customer: How to Compete Against the Digital Giants and Thrive by Jonathan L. S. Byrnes PDF Summary

Book Description: Two top specialists in profitable growth and innovative customer-supplier relationships show companies of all sizes how to compete with the tech giants—by choosing and providing peerless value to the right customers for long-term success. Every year, managers at companies large and small are finding it harder to compete with the likes of Google and Amazon, who are muscling into their businesses, stealing their customers, and cornering every conceivable market and service. There is, however, a way for companies to survive—and win—in this era of digital behemoths. Choose Your Customer is a powerful, consumer-targeted guide that can help managers level the playing field against their biggest competitors. Written by Jonathan Byrnes, the legendary MIT-based expert on profits, pricing, and strategy, and John Wass, a key member of the team that made Staples a major national brand, Choose Your Customer shows managers how to: Identify the customers who are the most profitable—and focus on them. Provide services and experiences that can’t be replicated by the tech giants, no matter how much data they have, or how much automation they use. Support your chosen customers’ diverse and rapidly evolving needs to accelerate profitability and growth. These customer-driven strategies enable leaders to build a uniquely targeted business that the digital giants just can’t match. From unbeatable customer service to superior pricing and product selection, Choose Your Customer provides detailed and actionable advice on how to compete successfully with the big guys and how to increase profits as a result.

Disclaimer: www.yourbookbest.com does not own Choose Your Customer: How to Compete Against the Digital Giants and Thrive books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.

Everybody Wants to Rule the World

Everybody Wants to Rule the World

File Size : 96,96 MB
Total View : 1180 Views
DOWNLOAD

Which kinds of companies will thrive and which will get crushed by the powerful forces in the global business landscape now at work? This groundbreaking new gui

Islands of Profit in a Sea of Red Ink

Islands of Profit in a Sea of Red Ink

File Size : 49,49 MB
Total View : 858 Views
DOWNLOAD

Companies around the world turn to MIT's Jonathan Byrnes for one reason: he can figure out where the profit is. He shows them which customers and businesses are

Disrupting Digital Business

Disrupting Digital Business

File Size : 13,13 MB
Total View : 5808 Views
DOWNLOAD

Surf the waves of change. We are no longer an economy of products and services. The digital transformation demands that we focus our attention on experiences an

Winning the Right Game

Winning the Right Game

File Size : 29,29 MB
Total View : 577 Views
DOWNLOAD

How to succeed in an era of ecosystem-based disruption: strategies and tools for offense, defense, timing, and leadership in a changing competitive landscape. T