CIM Coursebook 07/08 Customer Communications

Released on by Maggie Jones
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  • CIM Coursebook 07/08 Customer Communications Book Detail

  • Author : Maggie Jones
  • Release Date : 2012-05-23
  • Publisher : Routledge
  • Genre : Business & Economics
  • Pages : 346
  • ISBN 13 : 1136420339
  • File Size : 57,57 MB
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CIM Coursebook 07/08 Customer Communications by Maggie Jones PDF Summary

Book Description: BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Customer Communication strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.

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