Competitive Intelligence

Released on by Larry Kahaner
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  • Competitive Intelligence Book Detail

  • Author : Larry Kahaner
  • Release Date : 1997
  • Publisher : Simon and Schuster
  • Genre : Business & Economics
  • Pages : 308
  • ISBN 13 : 0684844044
  • File Size : 86,86 MB
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Competitive Intelligence by Larry Kahaner PDF Summary

Book Description: In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success. With a wealth of case studies, Kahaner shows How to profile your competitors' executives to unmask their decision-making processes The line between legal and illegal or unethical activities How to protect your own company against your competitors' intelligence operations COMPETITIVE INTELLIGENCE is a practical guide to turning raw information into priceless knowledge and winning business strategy.

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