How to Write Copy That Sells

Released on by Ray Edwards
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  • How to Write Copy That Sells Book Detail

  • Author : Ray Edwards
  • Release Date : 2016-02-16
  • Publisher : Morgan James Publishing
  • Genre : Business & Economics
  • Pages : 186
  • ISBN 13 : 1630475025
  • File Size : 45,45 MB
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How to Write Copy That Sells by Ray Edwards PDF Summary

Book Description: Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing

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