Creating the Corporate Soul

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  • Creating the Corporate Soul Book Detail

  • Author : Roland Marchand
  • Release Date : 2001
  • Publisher : Taylor & Francis US
  • Genre : Business & Economics
  • Pages : 484
  • ISBN 13 : 9780520226883
  • File Size : 87,87 MB

Creating the Corporate Soul by Roland Marchand PDF Summary

Book Description: Over the course of the 20th century, America's giant corporations underwent an astonishing change, from being reviled as dangerous leviathons, to being respected, and somethimes revered. This text examines the reasons for this tranformation.

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