Cosmetics Marketing

preview-18
  • Cosmetics Marketing Book Detail

  • Author : Lindsay Karchin
  • Release Date : 2023-06-29
  • Publisher : Bloomsbury Publishing
  • Genre : Business & Economics
  • Pages : 265
  • ISBN 13 : 1350299421
  • File Size : 9,9 MB

Cosmetics Marketing by Lindsay Karchin PDF Summary

Book Description: Discover the tools required to pursue your career in cosmetics marketing. Through an in-depth analysis of this fast-growing and complex industry, Cosmetics Marketing: Strategy and Innovation in the Beauty Industry provides thought-provoking, industry-led exercises and case studies to demonstrate the role of aesthetics, authentic communication, emerging technologies, cultural trends, and the measurement of marketing efforts. There are also practical, beautifully illustrated resources for entering the field, exercises for boosting creativity, preparations for interviews, as well as an overview of the beauty products and theory used by makeup artists and product developers. With a focus on the evolution of the industry and its social responsibilities in terms of inclusivity and sustainability, this is a core text for cosmetics courses in marketing and business at the undergraduate and graduate levels. Cosmetics Marketing is the ultimate guide to this powerful, multi-billion dollar global industry and will influence and support the next generation of leaders in beauty.

Disclaimer: www.yourbookbest.com does not own Cosmetics Marketing books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.

Cosmetics Marketing

Cosmetics Marketing

File Size : 95,95 MB
Total View : 1608 Views
DOWNLOAD

Discover the tools required to pursue your career in cosmetics marketing. Through an in-depth analysis of this fast-growing and complex industry, Cosmetics Mark

Branded Beauty

Branded Beauty

File Size : 81,81 MB
Total View : 3294 Views
DOWNLOAD

Beauty is a multi-billion dollar global industry embracing make-up, skincare, hair care, fragrances, cosmetic surgery - even tattooing and piercing. Over the ye

Cosmetic Creams

Cosmetic Creams

File Size : 83,83 MB
Total View : 6163 Views
DOWNLOAD

A guide to cosmetic creams that focuses on formulation, production, and safety concerns Cosmetic Creams: Development, Manufacture and Marketing of Effective Ski