Customer and Business Analytics

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  • Customer and Business Analytics Book Detail

  • Author : Daniel S. Putler
  • Release Date : 2012-05-07
  • Publisher : CRC Press
  • Genre : Business & Economics
  • Pages : 314
  • ISBN 13 : 146650398X
  • File Size : 34,34 MB

Customer and Business Analytics by Daniel S. Putler PDF Summary

Book Description: Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R explains and demonstrates, via the accompanying open-source software, how advanced analytical tools can address various business problems. It also gives insight into some of the challenges faced when deploying these tools. Extensively classroom-tested, the tex

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