Fundamentals of Public Relations

Released on by Lawrence W. Nolte
preview-18

  • Fundamentals of Public Relations Book Detail

  • Author : Lawrence W. Nolte
  • Release Date : 2016-06-06
  • Publisher : Elsevier
  • Genre : Business & Economics
  • Pages : 535
  • ISBN 13 : 1483152197
  • File Size : 73,73 MB
DOWNLOAD BOOK

Fundamentals of Public Relations by Lawrence W. Nolte PDF Summary

Book Description: Fundamentals of Public Relations: Professional Guidelines, Concepts and Integrations, Second Edition focuses on the basic theories and principles involved in the practice of public relations and describes how public relations functions in adapting an organization to its social, political, and economic environment. Practical guidelines for implementing public relations activities are given. This book is comprised of 30 chapters and begins with an assessment of the nature of public relations, including its function and its ecological concept. Historical highlights in the field of public relations are also presented. Subsequent chapters explore five dialogues that emphasize critical problems affecting the practice of public relations: the first covers the role of the chief executive officer in public relations; the second deals with corporate social responsibility; the third shows the attitudes of labor on the question of jobs versus the environment; the fourth reports on problems of protecting the environment; and the fifth takes a searching look at the energy crisis. This monograph is designed to serve as a basic text for students of public relations and those who are in need of a refresher or even an introduction to the subject of public relations.

Disclaimer: www.yourbookbest.com does not own Fundamentals of Public Relations books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.

An Introduction to Public Relations

An Introduction to Public Relations

File Size : 62,62 MB
Total View : 5805 Views
DOWNLOAD

This text gives students a complete understanding of the essentials of public relations and teaches them how to apply and practice them successfully.

Fundamentals of Public Relations

Fundamentals of Public Relations

File Size : 67,67 MB
Total View : 4545 Views
DOWNLOAD

Fundamentals of Public Relations: Professional Guidelines, Concepts and Integrations, Second Edition focuses on the basic theories and principles involved in th

Fundamentals of Public Relations

Fundamentals of Public Relations

File Size : 78,78 MB
Total View : 5254 Views
DOWNLOAD

Fundamentals of Public Relations Public relations provides the means to communicate your ideas and get them accepted--a skill vitally necessary when dealing wit

Essentials of Public Relations Management

Essentials of Public Relations Management

File Size : 42,42 MB
Total View : 4000 Views
DOWNLOAD

Provides an overview of the practical application of public relations, discussing client relationship, personnel, research, crisis communication, finance, techn