General Aviation Marketing and Management

Released on by C. Daniel Prather
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  • General Aviation Marketing and Management Book Detail

  • Author : C. Daniel Prather
  • Release Date : 2009
  • Publisher : Krieger Publishing Company
  • Genre : Aircraft industry
  • Pages : 0
  • ISBN 13 : 9781575243016
  • File Size : 5,5 MB
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General Aviation Marketing and Management by C. Daniel Prather PDF Summary

Book Description: This third edition text thoroughly explores the line service functions of an FBO, and retains a marketing focus which enables the student the opportunity to learn more about marketing in the GA industry and be more effective in this area.

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General Aviation Marketing and Management

General Aviation Marketing and Management

File Size : 79,79 MB
Total View : 2809 Views
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This third edition text thoroughly explores the line service functions of an FBO, and retains a marketing focus which enables the student the opportunity to lea

General Aviation Marketing and Management

General Aviation Marketing and Management

File Size : 1,1 MB
Total View : 7631 Views
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An introduction to the principles of marketing and management as applied to the general aviation industry. The text explores the motivations and chracteristics

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Airline Marketing and Management

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Total View : 4585 Views
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Through six previous editions, Airline Marketing and Management has established itself as the leading textbook for students of marketing and its application to

Aerospace Marketing Management

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File Size : 3,3 MB
Total View : 4910 Views
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This book presents an overall picture of both B2B and B2C marketing strategies, concepts and tools, in the aeronautics sector. This is a significant update to a