Global Goes Local

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  • Global Goes Local Book Detail

  • Author : Timothy J. Craig
  • Release Date : 2010-10-01
  • Publisher : UBC Press
  • Genre : Social Science
  • Pages : 321
  • ISBN 13 : 0774859792
  • File Size : 65,65 MB

Global Goes Local by Timothy J. Craig PDF Summary

Book Description: In Global Goes Local, international scholars from a variety of disciplinary perspectives examine different forms of popular culture in Asia. Covering topics from pop music in Korea to TV commercials in Malaysia, this collection shows how imported cultural forms can be invested with fresh meaning and transformed by local artists to result in new forms of assertion and resistance that also meet the needs of their particular audiences.

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