Go-to-Market Strategies for Women Entrepreneurs

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  • Go-to-Market Strategies for Women Entrepreneurs Book Detail

  • Author : Victoria L. Crittenden
  • Release Date : 2019-09-06
  • Publisher : Emerald Group Publishing
  • Genre : Business & Economics
  • Pages : 312
  • ISBN 13 : 1789732913
  • File Size : 80,80 MB

Go-to-Market Strategies for Women Entrepreneurs by Victoria L. Crittenden PDF Summary

Book Description: This collection brings together leading scholars and practitioners with a variety of interests as related to women entrepreneurs. Taking a unique scholarly-practice approach, Crittenden builds an enticing story around several key variables that influence go-to-market strategies for women entrepreneurs.

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