Going Global on a Shoestring: Global Expansion in the Software Industry on a Small Budget

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  • Going Global on a Shoestring: Global Expansion in the Software Industry on a Small Budget Book Detail

  • Author : Hans Peter Bech
  • Release Date : 2020-09
  • Publisher :
  • Genre : Business & Economics
  • Pages : 394
  • ISBN 13 : 9788793116283
  • File Size : 84,84 MB

Going Global on a Shoestring: Global Expansion in the Software Industry on a Small Budget by Hans Peter Bech PDF Summary

Book Description: In this book, the author shares his experience and the fundamental principles that can be used by any small software company that has a great product, but only limited funds. The author's ambition has been to make this the handbook for how to enter foreign markets without betting the farm and failing fatally on the first attempt.

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