Handbook of Research on Global Diffusion of Broadband Data Transmission

Released on by Dwivedi, Yogesh K.
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  • Handbook of Research on Global Diffusion of Broadband Data Transmission Book Detail

  • Author : Dwivedi, Yogesh K.
  • Release Date : 2008-02-28
  • Publisher : IGI Global
  • Genre : Computers
  • Pages : 922
  • ISBN 13 : 1599048523
  • File Size : 1,1 MB
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Handbook of Research on Global Diffusion of Broadband Data Transmission by Dwivedi, Yogesh K. PDF Summary

Book Description: Explores broadband adoption and the digital divide through a global perspective. Presents research on constructs such as relative advantage, utilitarian outcomes, hedonic outcomes, and service quality. Provides multicultural insight into what factors influence consumers' decisions to adopt broadband.

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