Harnessing the Power of Social Media and Web Analytics

Released on by Ayanso, Anteneh
preview-18

  • Harnessing the Power of Social Media and Web Analytics Book Detail

  • Author : Ayanso, Anteneh
  • Release Date : 2014-02-28
  • Publisher : IGI Global
  • Genre : Business & Economics
  • Pages : 327
  • ISBN 13 : 1466651954
  • File Size : 97,97 MB
DOWNLOAD BOOK

Harnessing the Power of Social Media and Web Analytics by Ayanso, Anteneh PDF Summary

Book Description: Social media has opened several new marketing channels to assist in business visibility as well as provide real-time customer feedback. With the emergence of new internet technologies, businesses are increasingly recognizing the value of social media and web presence in the promotion of their products and services. Harnessing the Power of Social Media and Web Analytics documents high-quality research to empower businesses to derive intelligence from social media sites. These emerging technological tools have allowed businesses to quantify, understand, and respond to customersÂ’ conversations about their corporate reputation and brands within online communities. This publication is ideal for academic and professional audiences interested in applications and practices of social media and web analytics in various industries.

Disclaimer: www.yourbookbest.com does not own Harnessing the Power of Social Media and Web Analytics books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.