How Change Happens

Released on by Cass R. Sunstein
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  • How Change Happens Book Detail

  • Author : Cass R. Sunstein
  • Release Date : 2019-04-09
  • Publisher : MIT Press
  • Genre : Political Science
  • Pages : 344
  • ISBN 13 : 0262351919
  • File Size : 74,74 MB
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How Change Happens by Cass R. Sunstein PDF Summary

Book Description: An “illuminating” book that “puts norms at the center of how we thinking about change”, revealing the different ways social change occurs—for readers of Freakonomics and Thinking, Fast and Slow (The New York Times) How does social change happen? When do social movements take off? Sexual harassment was once something that women had to endure; now a movement has risen up against it. White nationalist sentiments, on the other hand, were largely kept out of mainstream discourse; now there is no shortage of media outlets for them. In this book, with the help of behavioral economics, psychology, and other fields, Cass Sunstein casts a bright new light on how change happens. Sunstein focuses on the crucial role of social norms—and on their frequent collapse. When norms lead people to silence themselves, even an unpopular status quo can persist. Then one day, someone challenges the norm—a child who exclaims that the emperor has no clothes; a woman who says “me too.” Sometimes suppressed outrage is unleashed, and long-standing practices fall. Sometimes change is more gradual, as “nudges” help produce new and different decisions—apps that count calories; texted reminders of deadlines; automatic enrollment in green energy or pension plans. Sunstein explores what kinds of nudges are effective and shows why nudges sometimes give way to bans and mandates. Finally, he considers social divisions, social cascades, and “partyism,” when identification with a political party creates a strong bias against all members of an opposing party—which can both fuel and block social change.

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How Change Happens

How Change Happens

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An “illuminating” book that “puts norms at the center of how we thinking about change”, revealing the different ways social change occurs—for readers

How Change Happens

How Change Happens

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"DLP, Developmental Leadership Program; Australian Aid; Oxfam."

How Change Happens

How Change Happens

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Discover how those who change the world do so with this thoughtful and timely book Why do some changes occur, and others don't? What are the factors that drive

Change Happens

Change Happens

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Change Happens is at once an emotionally resonant and stimulating book that will touch a deep chord with readers who are seeking to understand the big and small

How Change Happens-- Or Doesn't

How Change Happens-- Or Doesn't

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How do transformative changes in public policy take place? Why do some issues rise to the top of the political agenda, while others are completely ignored? What