Industrial Design, Competition and Globalization

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  • Industrial Design, Competition and Globalization Book Detail

  • Author : G. Rusten
  • Release Date : 2009-11-19
  • Publisher : Springer
  • Genre : Business & Economics
  • Pages : 261
  • ISBN 13 : 023027403X
  • File Size : 40,40 MB

Industrial Design, Competition and Globalization by G. Rusten PDF Summary

Book Description: Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.

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The East and Southeast Asia region constitutes the world’s most compelling theatre of accelerated globalization and industrial restructuring. Following a spec