Intangible Assets and Value Creation

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  • Intangible Assets and Value Creation Book Detail

  • Author : Juergen H. Daum
  • Release Date : 2003-07-11
  • Publisher : John Wiley & Sons
  • Genre : Business & Economics
  • Pages : 444
  • ISBN 13 : 0470859237
  • File Size : 73,73 MB

Intangible Assets and Value Creation by Juergen H. Daum PDF Summary

Book Description: With the use of practical in-depth case studies and interviews with leading experts in the field, this book analyses the key elements in value creation in the new age. It provides practical guidance to organisations that will allow them to migrate successfully into an economy that demands new business models.

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Intangible Assets and Value Creation

Intangible Assets and Value Creation

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With the use of practical in-depth case studies and interviews with leading experts in the field, this book analyses the key elements in value creation in the n