Audience-ology

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  • Audience-ology Book Detail

  • Author : Kevin Goetz
  • Release Date : 2022-11
  • Publisher : Simon and Schuster
  • Genre : Biography & Autobiography
  • Pages : 240
  • ISBN 13 : 1982186747
  • File Size : 17,17 MB

Audience-ology by Kevin Goetz PDF Summary

Book Description: Looks at the often secretive process of audience testing Hollywood movies and how it can help shape movies, with first-hand accounts from directors such as Ron Howard, Cameron Crowe, Drew Barrymore and Ed Zwick.

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