Winner of a 2019 International Book Award, Silver Medalist in the 2019 American Business Awards, Finalist for International Book of the Year at the 2019 Busines
Yes, it can be done! You can make your own brand! "Pay attention to ourselves as a consumer might. If we admire a celebrity, we often want to know about their h
Managing Sustainability: First Steps to First Class provides a compelling case, real-world examples, and the tools to follow a proven strategy for aligning sust
My mission with this book is to reveal the untapped beauty of your brand and the transformation that occurs when you align with your heart, not only in your bus
Until this book was written, the phrase "brands are stories" was merely a marketing cliché. Having delved into how stories influence our behavior, however, the
