The Box

Released on by Marc Levinson
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  • The Box Book Detail

  • Author : Marc Levinson
  • Release Date : 2016-04-05
  • Publisher : Princeton University Press
  • Genre : Business & Economics
  • Pages : 540
  • ISBN 13 : 0691170819
  • File Size : 79,79 MB
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The Box by Marc Levinson PDF Summary

Book Description: In April 1956, a refitted oil tanker carried fifty-eight shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that reshaped manufacturing. But the container didn't just happen. Its adoption required huge sums of money, years of high-stakes bargaining, and delicate negotiation on standards. Now with a new chapter, The Box tells the dramatic story of how the drive and imagination of an iconoclastic entrepreneur turned containerization from an impractical idea into a phenomenon that transformed economic geography, slashed transportation costs, and made the boom in global trade possible. -- from back cover.

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