Management Models of Digital Transformation

Released on by Katja Wenzel
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  • Management Models of Digital Transformation Book Detail

  • Author : Katja Wenzel
  • Release Date : 2021-12-12
  • Publisher : Springer Nature
  • Genre : Business & Economics
  • Pages : 138
  • ISBN 13 : 3658361581
  • File Size : 80,80 MB
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Management Models of Digital Transformation by Katja Wenzel PDF Summary

Book Description: The success of a digital transformation is not a foregone conclusion. A digital transformation, as a highly complex process impacting major areas of an organization, requires a systematic approach that goes beyond individual transformation initiatives. This work analyses and integrates existing approaches to managing and coordinating a digital transformation in order to identify relevant success factors of a digital transformation, serving as a basis for the development of a systematic framework for a management model of digital transformation. The analysis reveals ten success-critical focus areas of a digital transformation, which comprise numerous success factors: ‘Vision, goals, and strategies’, ‘Leadership’, ‘Communication’, ‘Digital culture and mindset’, ‘Digital platform’, ‘Partnership network’, ‘Capabilities, talents, and skills’, ‘Organization, coordination, and roles’, ‘Management methodologies’, and ‘Governance’. A systematic framework is proposed that serves as a foundation for the future development of a management model, addressed to executives and experts who are tasked with launching, driving, and sustaining a digital transformation.

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