The SAGE International Encyclopedia of Mass Media and Society

Released on by Debra L. Merskin
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  • The SAGE International Encyclopedia of Mass Media and Society Book Detail

  • Author : Debra L. Merskin
  • Release Date : 2019-11-12
  • Publisher : SAGE Publications
  • Genre : Business & Economics
  • Pages : 2169
  • ISBN 13 : 1483375528
  • File Size : 41,41 MB
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The SAGE International Encyclopedia of Mass Media and Society by Debra L. Merskin PDF Summary

Book Description: The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and social media—and will describe the role of each in both mirroring and shaping society.

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Written in a compelling, journalistic style, this text for the introductory mass media/communication course focuses on the role of technology in the evolution o

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"Luhmann argues that the system of mass media is a set of recursive, self-referential programs of communication, whose functions are not determined by the exter