The Psychology of Design
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Design plays an increasingly larger role today in creating consumer desire for products and liking for commercial messages. However, the psychological processes
Design plays an increasingly larger role today in creating consumer desire for products and liking for commercial messages. However, the psychological processes
Originally published in 1985, this collection of essays expands the understanding of both health itself and the ways in which women may experience their roles a
This book investigates moral metaphors in English and Chinese, applying conceptual metaphor theory to a comparative study of the linguistic manifestation of the
The Psychology of Journalism takes a media psychological approach towards a better understanding of key aspects of news production and reception. Media Psycholo
Social psychology and politics are intricately related, and understanding how humans manage power and govern themselves is one of the key issues in psychology.