Multi-Channel Marketing, Branding and Retail Design

Released on by Charles McIntyre
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  • Multi-Channel Marketing, Branding and Retail Design Book Detail

  • Author : Charles McIntyre
  • Release Date : 2016-12-05
  • Publisher : Emerald Group Publishing
  • Genre : Business & Economics
  • Pages : 274
  • ISBN 13 : 1786354551
  • File Size : 83,83 MB
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Multi-Channel Marketing, Branding and Retail Design by Charles McIntyre PDF Summary

Book Description: This unique book focuses upon service design, including retail and multi-channel marketing matters pertinent to the current age where physical contact with consumers has resurfaced as an enduring part of the marketing and branding landscape - complementary to online and virtual worlds.

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