NEP Advertising Management B Com 2nd Sem (MIC-2)

Released on by Dr. F. C. Sharma
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  • NEP Advertising Management B Com 2nd Sem (MIC-2) Book Detail

  • Author : Dr. F. C. Sharma
  • Release Date : 2024-02-14
  • Publisher : SBPD Publications
  • Genre : Antiques & Collectibles
  • Pages : 151
  • ISBN 13 :
  • File Size : 10,10 MB
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NEP Advertising Management B Com 2nd Sem (MIC-2) by Dr. F. C. Sharma PDF Summary

Book Description: 1. Process of Communication 2. Advertising : Meaning, Definitions, Nature, Functions, Objectives and Importance 3. Advertising Budget 4. Advertising Appeals 5. Preparation of Advertising Copy (Element of Print and Broadcaste Advertising) 6. Advertising Process 7. Evaluation of Advertising Effectiveness 8. Advertising Agency 9. Ethical and Legal Aspects of Advertising in India 10. Advertising Standards Council of India (ASCI).

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ADVERTISING MANAGEMENT (Minor)

ADVERTISING MANAGEMENT (Minor)

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Buy Latest ADVERTISING MANAGEMENT (Minor) e-Book in English Edition for B.Com 2nd Semester Bihar State By Thakur publication.