Leading Pharmaceutical Innovation

Released on by Oliver Gassmann
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  • Leading Pharmaceutical Innovation Book Detail

  • Author : Oliver Gassmann
  • Release Date : 2013-06-05
  • Publisher : Springer Science & Business Media
  • Genre : Business & Economics
  • Pages : 184
  • ISBN 13 : 3540247815
  • File Size : 98,98 MB
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Leading Pharmaceutical Innovation by Oliver Gassmann PDF Summary

Book Description: Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book investigates and highlights a set of proactive strategies. The authors focus on three sources of pharmaceutical innovation: new management methods, new technologies, and new forms of internationalization. Their findings are illustrated in the case of the Swiss pharmaceutical industry, the leading exporter of pharmaceutical products in percentage of GDP, and some of its main pharmaceutical firms such as Novartis and Hoffmann-La Roche.

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Leading Pharmaceutical Innovation

Leading Pharmaceutical Innovation

File Size : 93,93 MB
Total View : 3879 Views
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Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book

Leading Pharmaceutical Innovation

Leading Pharmaceutical Innovation

File Size : 34,34 MB
Total View : 8654 Views
DOWNLOAD

Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book