Pharmaceutical Marketing

Released on by Mickey C. Smith
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  • Pharmaceutical Marketing Book Detail

  • Author : Mickey C. Smith
  • Release Date : 1991-10-24
  • Publisher : CRC Press
  • Genre : Medical
  • Pages : 444
  • ISBN 13 : 9781439810910
  • File Size : 41,41 MB
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Pharmaceutical Marketing by Mickey C. Smith PDF Summary

Book Description: Reflecting the fascinating and dramatic changes in pharmacy, pharmaceutical education, and the pharmaceutical industry in recent years, this authoritative volume focuses on the practice of marketing both prescription and nonprescription medications. In a dozen comprehensive chapters, author Mickey Smith highlights the economic social, and

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Pharmaceutical Marketing

Pharmaceutical Marketing

File Size : 19,19 MB
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Reflecting the fascinating and dramatic changes in pharmacy, pharmaceutical education, and the pharmaceutical industry in recent years, this authoritative volum

Global Issues in Pharmaceutical Marketing

Global Issues in Pharmaceutical Marketing

File Size : 88,88 MB
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Global Issues in Pharmaceutical Marketing presents a balanced, research-based perspective combined with a practical outlook on the current issues faced by the e