Psychology in Economics and Business

Released on by Gerrit Antonides
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  • Psychology in Economics and Business Book Detail

  • Author : Gerrit Antonides
  • Release Date : 2012-12-06
  • Publisher : Springer Science & Business Media
  • Genre : Psychology
  • Pages : 434
  • ISBN 13 : 9400917104
  • File Size : 11,11 MB
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Psychology in Economics and Business by Gerrit Antonides PDF Summary

Book Description: This book is targeted at students of economics and business administration and presents the state of the art in behavioral economics and economic psychology and their applications to economics and business. It discusses economic psychological themes, information processing, and applications in fields including entrepreneurial behavior, perceptions of price, risk, inflation and economic activities, and economic socialization.

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