Relationship Marketing PDF book is popular Business & Economics book written by Regis Mckenna. The book was released by Basic Books on 1993-05-21 with total hardcover pages 260. Fast download link is given in this page, you could read Relationship Marketing by Regis Mckenna in PDF, epub and kindle directly from your devices.
From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate—and own—the market
The relationship between a market and a consumer is complex. Far from simply an exchange of services there is an often complex transaction of feeling, meaning a
In recent years there have been dramatic changes in the pharmaceutical promotional landscape, affecting both consumers and healthcare professionals. One consequ
Relationship Marketing provides a comprehensive overview of the fundamentals and important recent developments in this fast-growing field. "This book makes a la
A top social media guru shares the secrets to expanding your business through relationships People have always done business with people they know, like, and tr