Research Anthology on Small Business Strategies for Success and Survival

Released on by Management Association, Information Resources
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  • Research Anthology on Small Business Strategies for Success and Survival Book Detail

  • Author : Management Association, Information Resources
  • Release Date : 2021-06-25
  • Publisher : IGI Global
  • Genre : Business & Economics
  • Pages : 1496
  • ISBN 13 : 1799891569
  • File Size : 97,97 MB
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Research Anthology on Small Business Strategies for Success and Survival by Management Association, Information Resources PDF Summary

Book Description: Running a small business provides opportunity for greater success, increased growth, and potentially the chance to move to the global business arena, yet also much more risk. Small businesses not only have less employment, but also less annual revenue than a regular-sized business. With the growth of large corporations and chain businesses, it has become harder to maintain the survival of a small business. The COVID-19 pandemic has also brought more pressure onto the already unsteady survival of small businesses, due to forced closures, decreased agility, fewer technological innovations, and smaller customer bases. The Research Anthology on Small Business Strategies for Success and Survival offers current strategies for small businesses that can be utilized in order to maintain equal footing during challenging times. With the proper strategies available to small business owners, small businesses could not only survive, but also excel despite the environment that surrounds them. Covering topics including decision management, new supportive technologies, sustainable development, and micro-financing, this text is ideal for small business owners, entrepreneurs, startup companies, family-owned and operated businesses, restaurateurs, local retailers, managers, executives, academicians, researchers, and students.

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Strategy Case Studies

Strategy Case Studies

File Size : 99,99 MB
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The anthology Small Businesses, Big Ideas: Global Case Studies in Strategy, Marketing, and Entrepreneurship introduces students to small businesses on four cont