Sales Management by Dr. F. C. Sharma (eBook)

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  • Sales Management by Dr. F. C. Sharma (eBook) Book Detail

  • Author : Dr. F. C. Sharma
  • Release Date : 2020-12-12
  • Publisher : SBPD Publications
  • Genre : Business & Economics
  • Pages : 255
  • ISBN 13 : 935167021X
  • File Size : 94,94 MB
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Sales Management by Dr. F. C. Sharma (eBook) by Dr. F. C. Sharma PDF Summary

Book Description: An excellent book for commerce students appearing in competitive, professional and other examinations. 1. Nature and Scope of Sales Management, 2. Salesmen or Sales Executives (Functions, Roles and Types), 3 . Sales Organisation, 4. Salesmanship, 5. Personal Selling, 6. Prospecting, Approaching, Demonstrating and Displaying, 7. Distribution Channels, 8. Marketing Middlemen, 9. Physical Distribution, 10. Recruitment of Sales Force, 11. Selection of Sales Force, 12. Sales Force Training, 13. Sales Force Compensation (Remunerating the Sales Persons), 14. Controlling Salespeople, 15. Sales Budget, 16. Sales Quotas, 17. Sales Territories.

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