Social Media in Southeast Italy

Released on by Razvan Nicolescu
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  • Social Media in Southeast Italy Book Detail

  • Author : Razvan Nicolescu
  • Release Date : 2016-10-07
  • Publisher : UCL Press
  • Genre : Social Science
  • Pages : 226
  • ISBN 13 : 1910634727
  • File Size : 3,3 MB
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Social Media in Southeast Italy by Razvan Nicolescu PDF Summary

Book Description: Why is social media in southeast Italy so predictable when it is used by such a range of different people? This book describes the impact of social media on the population of a town in the southern region of Puglia, Italy. Razvan Nicolescu spent 15 months living among the town’s residents, exploring what it means to be an individual on social media. Why do people from this region conform on platforms that are designed for personal expression? Nicolescu argues that social media use in this region of the world is related to how people want to portray themselves. He pays special attention to the ability of users to craft their appearance in relation to collective ideals, values and social positions, and how this feature of social media has, for the residents of the town, become a moral obligation: they are expected to be willing to adapt their appearance to suit their different audiences at the same time, which is crucial in a town where religion and family are at the heart of daily life.

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Social Media in Southeast Italy

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Social Media in Southeast Italy

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