(Various Publications from the Standard Rate and Data Service, Inc.)

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  • (Various Publications from the Standard Rate and Data Service, Inc.) Book Detail

  • Author : Standard Rate & Data Service
  • Release Date : 1986
  • Publisher :
  • Genre : Advertising
  • Pages :
  • ISBN 13 :
  • File Size : 86,86 MB

(Various Publications from the Standard Rate and Data Service, Inc.) by Standard Rate & Data Service PDF Summary

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Dictionary of Marketing Communications

Dictionary of Marketing Communications

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With over 4000 entries, including key terms and concepts covering advertising, sales promotion, public relations, direct marketing, personal selling and e-marke