Strategic Management in Multinational Companies

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  • Strategic Management in Multinational Companies Book Detail

  • Author : Yves L. Doz
  • Release Date : 1986
  • Publisher : Oxford [Oxfordshire] ; New York : Pergamon Press
  • Genre : Business & Economics
  • Pages : 264
  • ISBN 13 :
  • File Size : 16,16 MB

Strategic Management in Multinational Companies by Yves L. Doz PDF Summary

Book Description: Based on extensive research in major multinational corporations, this book analyses the types of strategic choices and organisational capabilities that underlie the success (or explain the failure) of multinationals in trading-off needs for national responsiveness (to market diversity and host government policies) and needs for international integration (into a centrally managed production system and logistic network of operations in various countries).

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