As health policy at a national level has ever increasing impact on local health services, it is essential that public health students understand how the develop
Now in its sixth edition, Business Policy and Strategy: An Action Guide, Sixth Edition provides students with an analysis of how basic functions - such as marke
This book explores goal-oriented action and describes the variety of options offered by strategic management in guiding public organisations. The book is based
In today's rapid-fire, global economy, insightful business policy and on-target strategy are essential for a corporation's survival. Business globalization, der
