Successful Case Studies in the Canary Islands' Tourism Industry

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  • Successful Case Studies in the Canary Islands' Tourism Industry Book Detail

  • Author : Rosa M. Batista Canino
  • Release Date : 2017-08-21
  • Publisher : Cambridge Scholars Publishing
  • Genre : Business & Economics
  • Pages : 365
  • ISBN 13 : 1527502783
  • File Size : 62,62 MB

Successful Case Studies in the Canary Islands' Tourism Industry by Rosa M. Batista Canino PDF Summary

Book Description: This book offers an interesting overview of good practices in the tourism industry. Its main strength is that its focus is not solely limited to hotels; rather, it provides several snapshots of the way economic activities of various different natures have been properly managed in order to make the Canary Islands a successful symbol of integrated tourist supply for a range of customers. Each case study provided here offers particular insights into the way local resources, including physical, environmental, human, and entrepreneurial factors, have been exploited in order to boost tourism. The book can be also serve as a reference tool for those who are thinking about improving their business or starting a new one.

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