The Art of Small Business Social Media

Released on by Peg Fitzpatrick
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  • The Art of Small Business Social Media Book Detail

  • Author : Peg Fitzpatrick
  • Release Date : 2024-11-19
  • Publisher : Rowman & Littlefield
  • Genre : Business & Economics
  • Pages : 341
  • ISBN 13 : 1538193000
  • File Size : 82,82 MB
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The Art of Small Business Social Media by Peg Fitzpatrick PDF Summary

Book Description: In The Art of Small Business Social Media, social media expert Peg Fitzpatrick offers a comprehensive guide tailored specifically for small business owners. Recognizing that social media isn’t a one-size-fits-all tool, Fitzpatrick provides a roadmap for entrepreneurs to navigate the digital landscape effectively. Drawing from her extensive experience working with brands big and small, she demystifies choosing the right platforms, crafting a robust social media plan, and engaging with communities online. Real-world examples from various industries serve as case studies, offering actionable insights that can be applied to any small business setting. Whether you’re a solo entrepreneur or part of a small team, The Art of Small Business Social Media is your key to unlocking the full potential of social media marketing. It’s not just about being online; it’s about being online effectively. This book equips you with the skills to participate in the digital world and thrive in it, giving your business a competitive edge in today’s marketplace.

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