The Big Store

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  • The Big Store Book Detail

  • Author : Donald R. Katz
  • Release Date : 1988
  • Publisher : Penguin (Non-Classics)
  • Genre : Business & Economics
  • Pages : 640
  • ISBN 13 : 9780140115253
  • File Size : 88,88 MB

The Big Store by Donald R. Katz PDF Summary

Book Description: In 1972, Sears, Roebuck & Co. was the quintessential American success story. It accounted for over one percent of the gross national product. Suddenly, it found itself in a downward spiral. Award-winning journalist Donald Katz was given unrestricted access to Sears's records and executives to write this revealing account of the downfall and resurrection of an American icon.

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