The Complete Book of Perfect Phrases for High-Performing Sales Professionals

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  • The Complete Book of Perfect Phrases for High-Performing Sales Professionals Book Detail

  • Author : Robert Bacal
  • Release Date : 2009-10-02
  • Publisher : McGraw Hill Professional
  • Genre : Business & Economics
  • Pages : 730
  • ISBN 13 : 0071713581
  • File Size : 43,43 MB

The Complete Book of Perfect Phrases for High-Performing Sales Professionals by Robert Bacal PDF Summary

Book Description: The Right Phrase forEvery Sales Situation A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you’re cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in sayingthe right thing to the right person at the right time. The CompleteBook of Perfect Phrases for High-Performing Sales Professionals isthe ultimate field guide for speaking and writing your way to salessuccess. You’ll find perfect phrases for: Lead Generation Turn cold calls into profitable relationships Expand your customer base Write engaging letters and e-mails Sales Calls Get access to decision makers Present your product in compelling language Resist objections and stalling tactics Customer Service Develop a rapport with every client Handle the most difficult of customers Close every conversation on a positive note

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