The Crucial Role of Domain Knowledge in Evaluating Early-Stage New Product Ideas

Released on by Florian Denker
preview-18

  • The Crucial Role of Domain Knowledge in Evaluating Early-Stage New Product Ideas Book Detail

  • Author : Florian Denker
  • Release Date : 2017-10-30
  • Publisher : Springer
  • Genre : Business & Economics
  • Pages : 265
  • ISBN 13 : 3658197846
  • File Size : 76,76 MB
DOWNLOAD BOOK

The Crucial Role of Domain Knowledge in Evaluating Early-Stage New Product Ideas by Florian Denker PDF Summary

Book Description: Florian Denker explores the role of an individual’s domain knowledge for the proficient evaluation of early-stage new product ideas in the front-end of innovation. The results of his study show that in order to ensure an effective evaluation, evaluators of early-stage new product ideas should have comprehensive knowledge of consumers’ needs and wants, as well as distinct knowledge about the opportunities and limits of available technologies in the respective domain. In this context, the results show that not only firm-internal experts can have this knowledge. Users and, in particular, so-called "lead users" (i.e. users who are ahead of the majority on major market trends and innovations), could also be suitable for effectively evaluating early-stage new product ideas.

Disclaimer: www.yourbookbest.com does not own The Crucial Role of Domain Knowledge in Evaluating Early-Stage New Product Ideas books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.

EMPOWERED

EMPOWERED

File Size : 41,41 MB
Total View : 5048 Views
DOWNLOAD

"Great teams are comprised of ordinary people that are empowered and inspired. They are empowered to solve hard problems in ways their customers love yet work f

Handbook of Organizational Creativity

Handbook of Organizational Creativity

File Size : 97,97 MB
Total View : 9484 Views
DOWNLOAD

Handbook of Organizational Creativity: Individual and Group Level Influences, Second Edition covers creativity from many perspectives in two unique volumes, inc

Group Creativity

Group Creativity

File Size : 12,12 MB
Total View : 4354 Views
DOWNLOAD

This bk covers the cognitive process involved in improv. group performance-whether in an art-performace setting or in business& Indust.This bk will find markets

Shelf Life and Food Safety

Shelf Life and Food Safety

File Size : 5,5 MB
Total View : 5093 Views
DOWNLOAD

The quality and safety of the food we eat deserves the utmost attention and is a priority for producers and consumers alike. Shelf life studies provide importan