The Customer Centric Enterprise

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Companies are being forced to react to the growing individualization of demand. At the same time, cost management remains of paramount importance due to the com

Building the Customer-Centric Enterprise

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Strategies for leveraging information technologies to improve customer relationships With E-business comes the opportunity for companies to really get to know t

Designing the Customer-Centric Organization

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Designing the Customer-Centric Organization offers todayâ??s business leaders a comprehensive customer-centric organizational model that clearly shows how to p

Customer Centricity

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Not all customers are created equal. Despite what the tired old adage says, the customer is not always right. Not all customers deserve your best efforts: in th

The Customer Centric Enterprise

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