The Language of Corporate Blogs

Released on by Katarzyna Fronczak
preview-18

  • The Language of Corporate Blogs Book Detail

  • Author : Katarzyna Fronczak
  • Release Date : 2021-08-06
  • Publisher : Cambridge Scholars Publishing
  • Genre : Computers
  • Pages : 365
  • ISBN 13 : 1527573451
  • File Size : 27,27 MB
DOWNLOAD BOOK

The Language of Corporate Blogs by Katarzyna Fronczak PDF Summary

Book Description: This book provides a state-of-the-art account of corporate blogs as a new form of corporate communication studied from corpus-based and discourse perspectives. Using a range of analytical techniques to examine a large corpus of 500 randomly selected corporate blog posts, the book examines how language works in the novel and hybrid context of online communication at different levels of linguistic description, including vocabulary use (keywords), phraseology (lexical bundles), stance expression and the generic structure. The findings are interpreted in functional terms in this book in order to provide an overall characterization of this new and evolving corporate genre.

Disclaimer: www.yourbookbest.com does not own The Language of Corporate Blogs books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.

The Language of Corporate Blogs

The Language of Corporate Blogs

File Size : 6,6 MB
Total View : 2088 Views
DOWNLOAD

This book provides a state-of-the-art account of corporate blogs as a new form of corporate communication studied from corpus-based and discourse perspectives.

Corporate Blogging For Dummies

Corporate Blogging For Dummies

File Size : 72,72 MB
Total View : 6049 Views
DOWNLOAD

Establish a successful corporate blog to reach your customers Corporate blogs require careful planning and attention to legal and corporate policies in order fo