Goodwill in Passing Off

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  • Goodwill in Passing Off Book Detail

  • Author : Ng, Catherine
  • Release Date : 2021-07-31
  • Publisher : Edward Elgar Publishing
  • Genre : Law
  • Pages : 256
  • ISBN 13 : 1800887744
  • File Size : 35,35 MB

Goodwill in Passing Off by Ng, Catherine PDF Summary

Book Description: The law of passing off protects traders from a form of misrepresentation that harms their goodwill, and consumers from the market distortion that may result. This carefully-crafted work seeks to delineate two intertwined aspects of goodwill: substantive and structural goodwill. It argues that the law of passing off should focus on protecting structural goodwill, and that this in turn allows traders’ authentic voices to help shape the substantive goodwill to attract custom for them in the marketplace.

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Goodwill in Passing Off

Goodwill in Passing Off

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The law of passing off protects traders from a form of misrepresentation that harms their goodwill, and consumers from the market distortion that may result. Th

The Law Relating to Goodwill

The Law Relating to Goodwill

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A comprehensive study of the legal issues surrounding the concept of goodwill in business, including its valuation, infringement, protection, and transfer. This

The Law Relating to Goodwill

The Law Relating to Goodwill

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This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced