The Little Innovation Book 2nd Edition

Released on by James Gardner
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  • The Little Innovation Book 2nd Edition Book Detail

  • Author : James Gardner
  • Release Date : 2010-07-25
  • Publisher : Lulu.com
  • Genre : Business & Economics
  • Pages : 147
  • ISBN 13 : 1446147495
  • File Size : 9,9 MB
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The Little Innovation Book 2nd Edition by James Gardner PDF Summary

Book Description: Innovation Management is a relatively new discipline. Without the history of other business functions, such as Marketing and Accounting, business leaders often find themselves at a loss when they are asked to create an innovation effort from scratch. This is a book which aims to provide everything needed to get started. In 10 bite-sized chunks, The Little Innovation Book provides the foundations for an innovation effort specific to your firm. With those foundations in place, there is nothing to prevent your organisation out-innovating your competition, driving new value where previously none existed.

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