The Perception of Quality

Released on by George N. Kenyon
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  • The Perception of Quality Book Detail

  • Author : George N. Kenyon
  • Release Date : 2014-11-25
  • Publisher : Springer
  • Genre : Technology & Engineering
  • Pages : 269
  • ISBN 13 : 1447166272
  • File Size : 66,66 MB
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The Perception of Quality by George N. Kenyon PDF Summary

Book Description: Exploring the concept of quality management from a new point of view, this book presents a holistic model of how consumers judge the quality of products. It links consumer perceptions of quality to the design and delivery of the final product, and presents models and methods for improving the quality of these products and services. It offers readers an improved understanding of how and why the design process must consider how the consumer will perceive a product or service. In order to facilitate the presentation and understanding of these concepts, illustrations and case examples are also provided throughout the book. This book provides an invaluable resource for managers, designers, manufacturers, professional practitioners and academics interested in quality management. It also offers a useful supplementary text for marketing and quality management courses.

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The Perception of Quality

The Perception of Quality

File Size : 81,81 MB
Total View : 7864 Views
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Exploring the concept of quality management from a new point of view, this book presents a holistic model of how consumers judge the quality of products. It lin

Your Customers' Perception of Quality

Your Customers' Perception of Quality

File Size : 76,76 MB
Total View : 6873 Views
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Providing the insight and tools needed to improve the perception your customers have about the quality of your product or service, Your Customers' Perception of

Your Customers' Perception of Quality

Your Customers' Perception of Quality

File Size : 59,59 MB
Total View : 995 Views
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Providing the insight and tools needed to improve the perception your customers have about the quality of your product or service, Your Customers' Perception of